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How to choose diamond jewellery for your Valentine

Posted on: 11/02/2025

For eight decades, diamonds have been the ultimate romantic gesture. Promotions in famous jewellery company campaigns and contemporary musicals in the '50s saw these stones rocket in popularity, cementing a reputation as representing eternal love.

If you're planning to stick with tradition and say it with diamonds this Valentine's Day, follow this guide to choose the right piece of jewellery. Using our expertise and your intimate knowledge of your partner, you'll uncover beautiful options they can cherish forever.

Understand their style

Ensuring you find a design that your partner will love wearing, whether every day or on special occasions, starts with understanding their style. Recognising the kinds of jewellery they choose for themselves will help you match your choice to their personal style and spot gaps you could fill in their collection.

Pay attention to the accessories they wear and sneak a peek in their jewellery box if you can. Are there any common themes that unite their selection? For example, do they tend to favour silver-coloured jewellery or gold? Is it modern and minimalist or vintage and intricate? Pulling out these details will help paint a picture of their jewellery style.

Decide on the type of jewellery

Next, decide on the type of jewellery you want to buy them for Valentine's Day. Are you planning to propose or honour your years together with an eternity band? If not, a diamond ring could fit the bill, or a necklace, bracelet or pair of earrings might be a more valued addition to their collection. Finding the right option depends on the purpose of the piece of jewellery and what their current collection includes.

Once you've confirmed your type of jewellery, look at the style options within the category to define things further. For example, earrings range from small studs to long dangling options and huge hoops, so there are detailed decisions to be made within this choice. Consider looking at the latest jewellery trends or seeking help from friends for inspiration.

Pick the right diamond

As well as considering jewellery style and type, picking the right diamond is essential to ensure the piece has the desired look and fits your partner's personality to a tee. Diamonds come in all shapes and sizes and can be crafted in several ways, each style having a unique impact when set in necklaces, bracelets, earrings or rings.

The four factors to be aware of when choosing diamonds are known as the 4 Cs:

  • Carat - the weight of the stone
  • Colour - how perfectly white (or 'colourless') a diamond is
  • Clarity - the visibility of natural 'inclusions' and external blemishes on the stone
  • Cut - the symmetrical facets that influence how the diamond interacts with light

Cut is most important as this controls how much the diamond sparkles. The other factors are less visually significant yet can notably influence cost.

Explore the options in our diamond jewellery selection online. Or visit us in-store to find your favourite diamond style, seeking advice from our expert team for tailored recommendations. Whether you want a dazzling round brilliant diamond or sophisticated baguette stones, we have exquisite options in our curated collection.

Set a budget

Once you've researched and have an idea of the jewellery you like, decide how much you're comfortable spending on Valentine's Day gifts and browse the options in this range. Using the price to narrow your search will simplify and speed up the selection process.

Jewellery featuring fewer or smaller gemstones, such as delicate stud earrings or single-stone pendants, is often a more cost-effective option than statement pieces like large solitaire rings. If you're sticking to a budget, consider looking at lab-grown diamonds which are as visually impressive but without the price tag of natural stones.

Nail the presentation

Gifts are made extra special by the way they're packaged and proffered, so go the extra mile when you present your jewellery this Valentine's Day. Perhaps lead up to the gift-giving with a romantic meal or conceal the jewellery in a beautiful box or bag tied with a red ribbon. Adding a handwritten note or making a small speech is a heartfelt touch bound to bring a smile to your loved one's face and make it a moment to treasure.

Get recommendations from F.Hinds

Make this a Valentine's Day to remember with beautiful diamond jewellery from our collection. Our expertise comes from decades of experience and our team is on hand to guide you at every stage of the process, from selecting the perfect piece to arranging secure delivery.

We're members of the Responsible Jewellery Council (RJC), so enjoy peace of mind knowing that your purchase will align with strict social and environmental standards.

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