Timeless Velocity: Aston Martin Unveils Its Watch Collection
Posted on: 01/07/2026
With a legacy defined by elegance and engineering mastery, Aston Martin now unveils a bold new expression of its DNA — the Aston Martin Watch Collection. Debuting globally this September, this landmark launch brings the spirit of the brand from road to wrist, with timepieces and jewellery that embody the artistry and power, synonymous with Aston Martin.
Developed with Timex Group, this collection marks a new chapter in Aston Martin’s lifestyle universe, delivering a curated design language that resonates with collectors, connoisseurs, and style drivers alike.
A Collection Driven by Design
Blending technical sophistication and timeless appeal, the collection explores two emblematic pillars: ‘Timeless’, a capsule of vintage-inspired watches honouring Aston Martin’s heritage, and ‘Icon’, a modern luxury range that reflects the marque’s sleek contemporary profile. Both lines offer jewellery pieces that complement the design ethos — from understated elegance to bold, sculptural forms — extending the brand’s lifestyle narrative beyond the driver’s seat.
Signature materials such as titanium, genuine carbon fibre, and silicone straps echo Aston Martin’s automotive design codes, while tactile details — stitching patterns inspired by car interiors and wheel rim–shaped dials — create a visceral connection between the wearer and the world of performance.